UK ad spend up again, Local Radio Day Date Announced and Absolute Radio 90s rejoins D1

DigitalAudioWorks Story of the Week

Podcast Marketing Comes of Age

Over the last year, 11 million people in the UK have listened to a podcast every month showing the massive growth in podcasting. What has caused this, and what does it mean for businesses?

Digital Marketing Magazine


Industry News Stories

Absolute Radio 90s rejoins D1 national mux

Absolute Radio 90s is going back on the Digital One national DAB multiplex, three years after making way for Magic.

Radio Today

Local Radio Day date is announced for 2018

The date has been confirmed as Friday the 25th May. Now in its third year, Local Radio Day has established itself as a platform for “proper” local radio stations from across all parts of the sector to come together and celebrate local radio itself and the engagement it has with the people, communities and areas it broadcasts to.

Radio Today

UK ad spend up for 8th consecutive year although growth to slow in 2018

UK ad spend rose in 2017, outperforming the Advertising Association (AA) and Warc’s projections of 3.1% growth by 0.3%. For the eighth consecutive year, spend was up, hitting a record high of £22.1bn in 2017. It also also expected to rise again in 2018, by a thinner margin of 2.8%.

The Drum


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