Xfm signs gaming content deal
Xfm has signed a deal which sees them bring video game content to their website and live broadcasts. Mike Channell will appear fortnightly on Jo Good’s show to discuss gaming news as well as providing content for the Xfm website.
Andi Peters joins Smooth Radio as Sunday host
TV presenter Andi Peters has joined Smooth Radio and will host the Sunday lunchtime show. He’s best known for his time as a presenter on Children’s BBC and was offered the role on Smooth after recently providing Bank Holiday cover.
Bauer Media appoints new content team for Place Portfolio
Bauer Media has appointed a new senior content team, including new Regional Content Directors, tasked with delivering multi-platform content across their Place Portfolio of radio stations. The announcement reflects Bauer’s focus on delivering locally produced content through online, mobile, social media, FM and digital.
Absolute Radio signs deal with Sky Sports and puts football coverage on FM
Sky Sports has extended its partnership with Absolute Radio’s Rock N Roll football hosted by Ian Wright for another 12 months. Absolute Radio has the rights to broadcast 32 Barclays Premier League matches and match commentary will now be available in London on 105.8FM in addition to digital radio, 1215 AM, online and via smartphone apps.
Kiss Fresh launches on Freeview
Bauer Media has announced the launch of Kiss Fresh on the Freeview platform, reaching 20 million homes. The station, which plays hip hop, R&B, EDM and garage is aimed at 15-34 year olds and will replace Smash Hits radio on Freeview from Monday August 5.
Increase in digital radio listening brings opportunity for marketers
With the release of RAJAR Q2 data last week which revealed 52.2% of the UK now access radio via digital channels, Ronan Shields of Marketing Week takes a closer look at what this means for marketers.