Sep 2020 RadioWorks Blog
KISS is joining forces with both Shazam and Apple Music to launch The KISS Hype Chart powered by Shazam; a new music show playing and discussing the most Shazamed and talked-about KISS tunes of the day – from the newest releases to the hits going viral on socials to trending TV and film soundtracks.
Directly targeting KISS’s music-loving and social-media-savvy listeners, the KISS Hype Chart follows the previous successful collaboration KISS Does Summer Anthems with Shazam, which aired on 20th June. The top 200 chart show, along with other virtual live events such as KISS Fest, KISS Ibiza and Bauer Radio’s Radio Rave led to the network recording all-time high streaming figures during lockdown. The network saw a 22% rise in reach in the week of 27 July – 2 August compared to before UK lockdown, with significant increases recorded for KISS Dance (+52%) and KISSTORY (+35%).
Rebecca Frank, Content Director, KISS, said: “Like KISS, Apple Music and Shazam truly understand what music and stories can do to engage and unite audiences, so we’re delighted to be teaming up again on a new chart show. The KISS Hype Chart is all about celebrating the audience’s current passions and encouraging them to connect with others, harnessing the power of music and the importance of radio during this time. With specially curated content that updates just as fast as our audience’s find a new favourite song, the show will engage listeners across the country via Shazam and make its music available on Apple Music.”
Jon Davies, Music Partnerships, Shazam, added: “We couldn’t be more excited to be working once again with the KISS Network, supporting the Hype Chart show and giving their listeners a daily selection of music that reflects what they have been organically discovering on Shazam.”
The new show, hosted by Tinea Taylor, will launch next week on Monday 7th September and will air every Monday to Thursday. The show includes a companion playlist exclusively available on Apple Music and will be available on-demand via the KISS Kube app.
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