Local gets vocal, talkSPORT pair with Daily Mail plus Mixcloud relaunches – Behind the Mic, week January 13th
Jan 2014 Behind the Mic
Earlier this week
In:Demand network show combines on Bauer
Stu Tolan will present a combined In:Demand networked show for Bauer stations in Scotland and England. Previously, two different evening shows were presented by Alex James for England and Romeo for Scotland respectively. Radio Today
talkSPORT team up with Daily Mail
UTV owned talkSPORT has signed a partnership deal with national newspaper The Daily Mail which could see the likes of columnist Jamie Redknapp and Jamie Carragher providing punditry on the station. In return, the station will broadcast Daily Mail adverts and news stories. The Drum
Research shows big brands should advertise locally
New research commissioned by station group First Radio reveals that 62% of consumers will consider a brand if they hear it on ‘their’ station. The study also concluded that 52% of local listeners visited a shop after hearing it advertised as opposed to 29% for commercial radio. Local Gets Vocal