All digital radio listening has increased again, up to a share of 34.3% (from 33% last quarter) and in terms of reach 50% of the population now tune in digitally every week
There has been quarter on quarter increases for all national commercial radio (16.4m) and all local commercial radio (26.5m), with commercial radio again dominating BBC listening on a local level
In London, Capital has taken over the number one spot in terms of reach from Magic 105.4, delivering 1.95 million listeners, whilst Magic’s strong hours ensure that they hold on to the highest share of listening with 5.6%
Absolute 80s has become the highest reaching digital only commercial radio station, delivering 984,000 weekly listeners (up 11% quarter on quarter and 15% year on year)
Dave Berry and Lisa Snowdon have retained their crown as King and Queen of breakfast amongst the commercial radio stations in London, with their show on Capital London again achieving over 1 million listeners (06-10am, Monday – Friday)
Outside of commercial radio, Radio 1 shed over 800,000 pairs of ears, down from 11 million listeners last quarter. Breakfast host and friend to the stars, Nick Grimshaw, seems to have done little to help as his show recorded almost 1 million less listeners than Q4 2012.
We’ll be sending you our thoughts and analysis on this quarter’s results with a Q&A answered by Simon Pearce.
You’ll recieve a special RAJAR edition of our weekly newsletter with an in-depth look at the results this quarter, including a deeper analysis of digital radio, London stations and how the station groups faired.
We’ll also be holding our live Twitter RAJAR Q&A session at 4pm. Tweet your questions now using the hashtag #SimonSays and you could win a big bottle of RadioWorks Champagne and a bottle of Bodegas Carelli Malbec from our friends at Amathus. Everything you need to know can be read here.
Make some noise
Call us to plan your campaign
0207 907 0670 / 01228 580 380
The RadioWorks Group
Get in touch
36-40 Maple Street
London W1T 6HE
18 Victoria Place