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Spotify has a new addition to its live music tie-ins. The music streaming service will begin emailing users with concert recommendations based on their listening preferences.
Spotify says it will now start emailing gig recommendations to fans “in most markets” using the same data it’s been using to recommend concerts within its app based on the artists that a user follows.
It also has a partnership with Ticketmaster to have the business’ concert listings appearing in those emails, on artist pages, and in the concerts tab of its home screen. For any shows where seats aren’t sold through Ticketmaster, Spotify will continue working with Songkick for listings.
If you want to know more about advertising options on Spotify, give us a call on 0207 907 0670 and a member of the team will be happy to talk you through the process further.