Bauer extends online listening into Ireland plus, Spotify stock soars on DC Comics and Kardashian podcast deals
Jun 2020 Radio News
Bauer extends online listening into Ireland
Bauer Media Northern Ireland has enabled online listening across the whole island.
For the first time, Republic of Ireland consumers will be able to listen live (or listen later) to Cool FM, Downtown Radio and Downtown Country through its branded mobile apps, on computer and on smart speaker.
Recently appointed Managing Director of Bauer Media NI, David Tighe, believes the move is a key development for the stations: “We’ve been clear that we are keen to explore opportunities across the Island-wide market and this marks another important step forward for our business,” said David.
Spotify stock soars on DC Comics, Kardashian podcast deals
Spotify shares touched a new 52-week high Thursday, ending the day up more than 12%.
The company says the deal includes the intellectual property of the entire DC universe, which includes the Superman, Wonder Woman, Batman, The Joker and Harley Quinn franchises, among others. Terms of the deal were not disclosed, and Spotify didn’t say when the first DC podcasts would be released.
The news comes the morning after the Wall Street Journal reported reality TV star Kim Kardashian West was entering into an exclusive podcast deal with the music streaming platform, sending shares up in extended trading Wednesday evening.
Scottish expansion for Podcast Radio
Podcast Radio is now on the air in Scotland as well as London, Surrey and Manchester.
[Podcast Radio is now broadcasting] in the city of Glasgow on Friday 12th June, adding another 600,000 people to [its] potential audience of more than 13 million in the UK.
CEO Gerry Edwards says: “At a time when other radio stations in the UK are cutting back, Podcast Radio is growing. We’re delighted to welcome Scottish listeners – and we have big plans for future expansion in the UK and worldwide.”
Radiocentre targets advertisers with special Tuning In events
Marketeers from the motoring, finance, retail and travel industries will be invited to special virtual conferences being run by Radiocentre to promote radio advertising as brands begin to trade again following the coronavirus lockdown.
The industry body for commercial radio is hosting the free Tuning In series over the course of a month, beginning on Tuesday 30th June with a focus on the automotive sector. Car brands, dealerships, media agencies and everyone in between will be invited to learn more about how radio can drive sales and promote brands to a wide audience at a time when listeners are starting to consider purchasing again.
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